“Change is the law of life. And those who look only to the past or present are certain to miss the future.”
– John F. Kennedy
In the ever-evolving landscape of modern business, constant change seems almost inevitable. Often, naturally, many try to avoid change for the fear of the unknown and other obstacles that it brings. However, since the existence of change can often be completely out of one’s control, the optimal way to deal with it is to embrace it head on. Embracing change can not only get you through times of struggle, but also evolve into something beneficial. Here are a few ways to project and capitalize on moments of change.
The major key for dealing with a changing environment is simple: adaptation. Often, the nature of change creates a situation that differs from the one you and your business is most comfortable. Dealing with change in this manner should be one of adaptation rather than confrontation. Attacking this new environment with an attitude of destruction can often create an even more dire situation. The best way to deal with this type of situation is to focus on understanding the new elements and using them to your advantage, rather than disregarding anything foreign to your status quo.
It is best to understand change as an always evolving process that is natural to any and all business practices. Understanding and conquering a new situation is important but ending the process as soon as you see an inkling of a solution can be harmful. All business should constantly be on the lookout for change and understand that if a new situation presents itself, surely another will come in the future. However, those who succeed in this process give themselves a competitive advantage and will be better equipped to deal with obstacles in future endeavors.
In all areas of life, viewing opposition as something that can be potentially beneficial typically yields positive results. Approaching changes in your business should be no different. The same way one deals with an unexpected increase in profits or business opportunity, so should one approach elements that seem oppositional at first. Seeing all areas of business as an opportunity for effective productivity can certainly yield an overall positive outcome.
Kelly D. Scott
The world’s leading business advisory and executive coaching organization