“We make a living by what we get. We make a life by what we give.”
~ Winston Churchhill
With the holiday season just around the corner, encouraging your employees to take part in a corporate volunteer program can be very beneficial to the office environment, the positive atmosphere among colleagues and to your brand. While donating items or funds to a local charity might be the easier route, helping your company standout in the community while engaging employee interactions has benefits that can add value to the lives of all involved.
Any business or organization can benefit from highlighting a positive reputation in the community’s eye. A well promoted and successful volunteer program allows a company to demonstrate commitment to helping the people in the local community while spreading brand awareness and gaining trust and recognition.
Larger events like sponsored marathons supporting a well-known cause can even give your company added recognition by being featured on the local news. Always remember to also utilize social media to market your brand through pictures and twitter hashtags.
Working together in the community increases employee interaction by implementing team building exercises outside of the office which can be positive, fun and a fulfilling way to help others. For larger businesses and organizations with employees in different departments, corporate volunteering programs help to foster new relationship while learning each other’s strengths and weaknesses.
Find out more about our Vistage Florida team as we volunteer at Feeding Northeast Florida during the month of November!
Kelly D. Scott
better leaders ● decisions ● results