“It has become appallingly obvious that our technology has exceeded our humanity.”
~ Albert Einstein
Quality content is by no means anything new to the business world, but the methods in which it is being shared or viewed could be the breaking point for all businesses large and small. With mobile devices and wearable technology becoming the new means of communication, it’s not surprising that as consumers we take no more than one-twentieth of a second to decide if we want to continue to read all the data.
When thinking about the brand or service that you are trying to sell or promote, it would be helpful to know how consumers are viewing your company. Research in 2015 showed mobile sites have taken over original desktop views in over 10 different countries including the U.S. Mobile friendly websites will be the norm and not the exception for any businesses or organizations wanting to reach customers and grow their revenues and bottom.
Mobile sites have not only become a valuable marketing tool but, a necessity for the future of a business. We have all become more dependent on mobile and wearable technology. With an interface generated for easy viewing of products and services, it’s no wonder the newest generations search all of their data on these devices.
Stay ahead with digital trends in your business or organization to optimize customer satisfaction and increase annual revenues.
Kelly D. Scott
better leaders ● decisions ● results